Making The Leap
July 9th, 2006 | by ScottIt appears that you're new here, if you like what you read, please subscribe to the news feed or sign up for the Leap eTips news and updates email list. Thank you for visiting :)
Welcome to O`Bannon’s Leap! Here I’ll chronicle various elements of being a webpreneur. I’ll discuss the do’s and don’ts, provide real world examples and offer my own perspectives on everything from web design to ethical online business practices.
This will not be a tutorial on “How To Get Rich Online” or even “How To Make A Single Dollar Online”. I’m simply going to post my personal experiences and opinions on my own successes and failures over the past decade as a webpreneur and hopefully they’ll be of interest or value to others.
So, who am I? Well, who really cares? Let’s face it (and my ego can take it), nobody is going to visit this site to learn about me. The more important question is do I have any experience to speak from on being a webpreneur?
That answer is yes. I launched my first dot-com in 1993. It was a miserable failure and faded quickly into the oblivion of web archives. Over the next few years of the mid-90’s I was involved in the launching of several other dot-com’s, as owner or partner, which also all failed.
In the late 90’s I finally struck gold and earned my first profits online. I had learned many valuable lessons during the years of failure, but the most important was to be myself, be unique and avoid trends at all costs.
You see, while I was failing in online business during the mid-90’s and everyone else seemed to be ‘booming’, I was doing the same thing that my later success came from, I was offering honest products and services at fair values.
While everyone else was building sites and businesses that essentially did nothing, provided nothing, were built from big ideas but with no foundations and ultimately earned investors nothing (leading to the dot-com bust), I was creating web based businesses that offered real products or services that I personally would be willing to pay for. That’s the simple test behind any web site or business I’ll build or invest in. If I would be willing to pay for the product or service then it’s something I’m willing to offer and sell to others.
This formula is what turned my business around when everybody else was failing. When consumers became informed and skeptical of online businesses was when those like myself were rewarded for our work and business ethics. By avoiding the ‘get rich quick’ trends of the dot-com boom I built a solid business which provides for me and my family, and will be active and profitable for a long time to come.
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