Luck is just a 4 letter word!
August 27th, 2007 | by ScottIt appears that you're new here, if you like what you read, please subscribe to the news feed or sign up for the Leap eTips news and updates email list. Thank you for visiting :)
I was reading one of my favorite daily blogs today, of an Internet Marketer I typically consider to be one of the IM elites, and was shocked to read he believes a lot of success in Internet marketing comes from luck! Luck…are you joking? I’m shocked and have to ask that because I know first hand that this guy’s success has had nothing to do with luck at all, and neither has the success of any of his peers.
Now, I’m not sure if he just woke up on the wrong side of the bed this morning and decided to mess with his readers looking for useful hint and tips in IM, or if he’s actively promoting a campaign of disinformation to reduce competition for himself, but either way I think making such a statement on a “marketing hints and tips” blog is irresponsible and unethical. For this reason I’m not giving his blog and ‘link love’ in this posting.
Listen, sure some people–by some people I mean one in every few million–have jumped online and got lucky with success. But trust me, if you’re going to rely on luck to succeed you’d be better off just playing the lottery, your chances are better there.
Every online entrepreneur, every popular and successful web site that I’ve ever seen, has succeeded for one single reason…hard work. There’s no magic lamp, and they haven’t bet the farm on being lucky–they calculate every decision, plan out every word of content to publish, build multiple strategies for marketing and monetizing to traffic. It’s that simple.
Look, making money online isn’t hard to accomplish, but it does require hard work! If that seems like an oxymoron look at it this way, anybody can get to the goal (making money online), there’s no special knowledge, secrets or skills required that will block you out. But, to get there you must be willing/driven to learn, research, accept some trial-and-error experiences and simply work at it every day.
Don’t place stock in luck, it’s a losing proposition. Rely on your hard-work and sweat starting out and you’ll already be ahead of the game.
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